Course Overview

The "Entrepreneurial Mindset and Innovation Strategies for Second Career Success" course is a dynamic program designed to equip individuals in the later stages of their career with the skills and mindset needed to embark on a fulfilling second career journey as entrepreneurs. As retirement paradigms shift and opportunities for reinvention arise, this course empowers participants to harness their expertise, embrace innovation, and create successful ventures. The curriculum blends entrepreneurship principles with practical strategies to prepare learners for transformative second career paths.

Module 1: The Second Career Landscape

• Understanding the changing landscape of retirement and second careers.
• Exploring the opportunities and challenges of pursuing entrepreneurship in the later stages of life.
• Identifying personal motivations and goals for a second career journey.

Module 2: Cultivating an Entrepreneurial Mindset

• Developing the entrepreneurial mindset: creativity, adaptability, resilience, and risk-taking.
• Overcoming self-limiting beliefs and embracing a growth-oriented perspective.
• Nurturing a culture of innovation and continuous learning.

Module 3: Identifying Entrepreneurial Opportunities

• Recognizing market gaps, trends, and opportunities for innovation.
• Evaluating potential business ideas and assessing their feasibility.
• Applying design thinking and market research to identify target audiences.

Module 4: Building a Second Career Business Strategy

• Crafting a business model that aligns with personal passions and strengths.
• Developing a value proposition and defining the unique selling points of the venture.
• Creating a comprehensive business plan to guide strategic decision-making.

Module 5: Leveraging Skills and Networks

• Capitalizing on existing skills, expertise, and professional networks for entrepreneurial success.
• Building strategic partnerships and collaborations to enhance business growth.
• Identifying mentors and advisors to provide guidance and insights.

Module 6: Financial Planning and Resource Management

• Understanding the financial aspects of launching and scaling a second career venture.
• Budgeting, funding strategies, and managing startup costs.
• Developing a sustainable revenue model and setting financial goals.

Module 7: Marketing, Branding, and Customer Acquisition

• Designing effective marketing and branding strategies for the second career venture.
• Utilizing digital platforms, social media, and content marketing to reach target customers.
• Building a strong online presence and engaging with the audience.

By offering a comprehensive curriculum that covers entrepreneurial mindset development, business strategy creation, resource management, and marketing techniques, this course equips participants to successfully transition from retirement to entrepreneurship. Graduates will be empowered to embark on second career journeys with confidence, creativity, and a strategic approach, ultimately realizing their entrepreneurial aspirations and making meaningful contributions in their later years.

Course Fee

₦205,000

Date & Location

• Date: 3rd Dec - 6th Dec, 2024
• Location: Lagos
• Virtual Learning: Available